The celebrity website "industry" (if you want to call it that) is over saturated with sites like TMZ.com, PerezHilton.com, People.com, etc. MSN announced this week that they too will join the market with their new website Wonderwall.com. What is interesting about Wonderwall is that it focuses on using interactive media and photos to get its message across.
Here's some interesting comments from the AFP article on the new website:
"Wonderwall offers people an engaging and visually dynamic perspective on the day's hottest pop culture stories, personalities and trends," MSN and BermanBraun said in a statement.
The main feature of Wonderwall.com is a nearly full-screen wall of pictures with links to stories, photo galleries and video.
The wall can be scrolled horizontally, an experience MSN and BermanBraun likened to "flipping through a favorite magazine."
The question now is, will a focus on the visual aesthetics help MSN become a mainstay in the already crowded celebrity website community?
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